Building products that make people's lives a little easier.

I'm Zubeir — a product manager who likes to build. I care about finding the real problem, shipping the smallest thing that solves it, and using whatever tools do the job best — AI included — to get people to something useful, fast.

See my work Get in touch

A bit about me.

§ 01

I'm focused on building products people actually use — starting from the real problem, shipping the smallest version that solves it, then learning from how people respond.

Right now I'm learning by shipping. I'm building StretchSmart, a small consumer product, and writing about what I notice along the way — what users actually want, what to cut, and where new tools like AI genuinely help versus just get in the way.

My goal is simple: join a team where I can keep learning from people who are great at this, contribute thoughtfully, and help ship products that respect the people who use them.

What I'm working on.

§ 02 / Selected work
01 / 2026 · In beta / Solo PM & builder

StretchSmart

A consumer iPhone app that turns "where it hurts" into the exact stretches you need — in under 60 seconds. An AI routine builder pairs with a free stretch library and a simple habit tracker. Built for real people, not gym pros.

Consumer AI Mobile 0 → 1
Built for real people, not gym pros

Stop guessing.
Stretch smarter.

StretchSmart · iPhone Waitlist open
02 / Currently exploring

What I'm digging into next.

A look at the questions I'm researching and writing up. New case studies and teardowns will land here as they're ready. Drop me a note if you'd like to see them first.

Notebook In progress
  • Research What actually makes people come back to a new product
  • Teardown How the products I love earn the second session
  • Build Shipping a feature end to end, from problem to launch

How I work.

§ 03 / Toolkit

Product

  • User research & interviews
  • Problem framing & PRDs
  • Roadmapping & prioritization
  • 0 → 1 discovery
  • Cross-functional collaboration

Data & craft

  • Product analytics basics
  • A/B test thinking
  • Data-informed decisions
  • Building with AI tools
  • Knowing when AI helps vs. doesn't

Tools

  • Figma · FigJam
  • Notion · Linear
  • Cursor · v0 · Claude
  • Vercel · GitHub
  • Clear, written communication

Let's talk.

If you're hiring a product manager — or you just want to swap notes on shipping products people love — I'd love to hear from you.

Send a message